Part-time strategist, total value
Multiply your marketing returns at a fraction of the cost.
Get the horsepower of an executive-level marketer but with more scalability and flexibility to adjust the level of support based on your changing needs. Through Kinetic, access top-tier talent with years of experience to develop your marketing communications strategy and team, oversee campaigns, conduct market research, and ensure effective brand positioning, while reducing your overhead and long-term costs.
Keep up with emerging trends, best marketing practices, and new technologies.
Staying attuned to competitors, customers, changing technology, AI, regulatory compliance, and ROI is time consuming and can divert precious energy from your core business operations. Our team’s depth of industry knowledge and understanding of the latest technologies and trends and how best to apply them gives your business a competitive edge, helps you meet your revenue targets faster, and creates efficiencies for you and your team.
Want new ideas and a fresh perspective?
Unbiased objectivity is the best kind. Whether it’s getting a second opinion on your overall marketing communications strategy or a specific initiative or campaign, your specialized Kinetic consultant will independently evaluate your efforts, applying a wide and field-proven perspective to identify areas of improvement, provide constructive feedback, and suggest new strategies to enhance performance.
Synchronize for success.
You may find that marketing strategies don’t always align with business objectives or, for that matter, with sales, R&D, customer service, and other relational sectors of the business. Fortunately, matching strategies to purpose and collaborating with key teams to ensure success are part of our DNA. Your Kinetic consultant will consider all departments in the sales funnel, establish trust, and bring the right people together to achieve your business objectives. This is how mountains are moved.
Add depth to your bench.
Effectively building, mentoring, and leading teams can be challenging. A fractional marketing leader provides an objective assessment of your in-house team’s capabilities, identifies gaps and/or areas of improvement, and helps them develop and sharpen their skills so you can cultivate a stronger team. This type of support also provides a relief valve, allowing you to offload some of your workload to a proven, experienced marketer, who can execute while leading.
Know what data to leverage to optimize results.
Data-driven insights are crucial for identifying opportunities and optimizing marketing efforts. Our executives help you define KPIs, analyze the performance and cost of different marketing channels, campaigns, and tactics, and identify the most efficient and cost-effective strategies to maximize ROI.
